Whether you are looking to better understand and keep your current customers or attract new ones, the unique MacKenzie blend of both curiosity and creative analytics can help you more fully understand and better communicate with your customers. We do this through our strategic data assessment as well as tactical services.



Why choose MacKenzie?

For over 20 years MacKenzie has helped clients gain a clear, detailed perspective of customers’ preferences and buying behaviors. Understanding the customer is vital to the success of any business – especially one that is looking to grow and expand.

View our video to learn more about our Business Analytics Solutions.


From Our Blog

We’re Traveling at the Speed of Cool to Creepy

Who would you give your personal information to: your state’s new toll road system, an amusement park, neither, o…

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Another Successful Girls Inc. Y.E.S.S. luncheon

On August 7th MacKenzie was honored to be a part of the annual Girls Inc. YESS luncheon. This is the 4th year that…

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Big Data From Both Sides: CMOs, CIOs Speak Out

It’s a sign of the digital marketing times that CMOs now spend more on technology than any other corporate office…

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Creating Dashboards that Make Sense of Big Data

In my last post, “Got Lots of Data? Get Dashboards!” I talked about some of the ways that dashboards can be use…

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Our Services

Data Management & Analytics

Can you confidently state what you are selling, where you are selling, and who you Read More…

Research Capabilities

Understanding the customer is vital to the success of any business, especially Read More…

Marketing Campaign & Administration

Marketing campaigns should be highly strategic in order to maximize your Read More…

Business Solutions

Data Analysis is at the heart of MacKenzie’s operation. With every project Read More…

  • Whether you are looking to better understand and keep your current customers, or attract new ones, the unique MacKenzie blend of both curiosity and creative analytics can help you more fully understand and better communicate with your customers.

  • It is our job to be curious. In fact, we’ve thrived on it for over 25 years. Curiosity is what spurs us forward, challenging us to find creative approaches to our clients’ businesses, to best provide them with everything necessary for a comprehensive business perspective.

  • I am neither especially clever nor especially gifted. I am only very, very curious.–Albert Einstein